The Significance of Event Photography

By: Olivia Warren

Whatever the occasion, events require time, thought, and preparation. So why just enjoy all that hard work one time? Event photography immortalizes every memory made at the affair and provides unlimited opportunities to reminisce - plus so much more! This post will discuss 5 reasons to book a photographer for your next event (preferably Photography by Misty 😉).

Looking Back

As mentioned at the beginning of this post, event photography can be the easiest way to recount all that transpired. Even if planning or organizing were stressful - it’ll be over before you know it. Should all that blood (only metaphorically hopefully), sweat, and tears be all for naught? No! Celebrate your achievements with photographs that showcase how wonderfully everything came together in the end.

This can provide a different perspective on events that seemed demanding throughout the process, and reframe the memory into a positive one filled with success. Event photography captures every detail and monumental happening and provides endless chances to examine them again and again. Which can be helpful for the future!

2. Planning Ahead

Having a collection of images displaying past events makes similar occurrences in the future much more straightforward. Photographs of prior gatherings act as a precedent for your planning committee by providing a visual guide. With photographic evidence backing these claims, it is much simpler to point out what worked and what didn’t work.

Other than internal use, photographs taken at events are the perfect way for your company to advertise for the next one! What better way to show consumers what you can do than by exhibiting what you’ve already done? This saves a little time thinking of promotional tactics and is an excellent way to be resourceful with the images an event photographer provides.

3. Media Content

As soon as the event ends and the photographer has provided their work to your company, all purchased images are free. This could be a wonderful way to acquire media content and expand your digital footprint! For example, a social media post stating the success of the occasion could be one way to utilize the photos.

Because there are so many images taken during event photography, this can make for multiple posts over time! Depending on the nature of each photo, they can be utilized for anything your company needs to use them for after the event. Individuals may even use the pictures of themselves for personal reasons at the discretion of each company - or to advertise for their workplace!

4. Helps Validate Spending to Investors/Sponsors

Event sponsorship is when an organization provides financial assistance to an event to achieve promotional advantages. By providing an event photographer and photography, the money spent by investors/sponsors feels justified by showcasing their efforts. This can either be through the photos of the occasion itself or photos of donations made.

Images from the event can be an easy way to provide sponsors with ‘proof of purchase’ so to speak. A lot went into planning this event and a lot can come out! Not only can your company utilize the photos from the event, but the investors can also use them.

5. Thank-You Gifts for Sponsors

Photos taken at the event can be sent to sponsors as a thank-you gift for all of their time, dedication, donations, etc. Not only are investors able to see the fruits of their labor at the event itself, but through the images captured by the photographer. Using the photographs taken as appreciation can remind those who funded the occasion of its success.

Event photography is an easy press opportunity for every company and individual involved in the event. PBMisty pays special attention to ensuring each detail is captured to be relived through imagery for years to come. If you’re interested in booking for your company’s next milestone - click below! Let your hard work be memorialized.

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The Significance of Event Photography

The Significance of Event Photography

By: Olivia Warren

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