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The Significance of Event Photography

Jul 22, 2025 | By: by Olivia Warren

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The Significance of Event Photography

by Olivia Warren

Whatever the occasion, events require time, thought, and preparation. So why enjoy all that hard work and celebration just one time? Event photography immortalizes every memory made at the affair and provides unlimited opportunities to reminisce - plus so much more! Let's look at 5 reasons to book a photographer (and videographer, too) for your next event (preferably Photography by Misty 😉). 

 

1. Looking Back 

 

As previously mentioned, event photography can be the easiest way to recount all that transpired. Even if planning or organizing were stressful - it’ll be over before you know it. Should all that blood (only metaphorically hopefully), sweat, and tears be all for naught? No! Celebrate your achievements with photographs that showcase how wonderfully everything came together in the end. Also, listen to voices, laughter and words of wisdom via video.

This can provide a different perspective on events that seemed demanding throughout the process, and reframe the memory into a positive one filled with success. SAs the organizer, you are invited to witness the joy, education and celebratory happenings created to bring life to the plans. Event photography captures every detail and monumental happening and provides endless chances to examine them again and again. Which can be helpful for the future! 

 

2. Planning Ahead 

 

Having a collection of images displaying past events makes repeating and refining future endeavors respectful of your time and effort. Photographs of prior gatherings act as a precedent for your planning committee by providing a visual guide. With photographic evidence backing these claims, it is much simpler to point out what did and didn’t work. 

Other than internal use, visual collateral is the perfect way for your company to promote for the next one! What better way to show consumers what you can do than by exhibiting what you’ve already done? This saves a little time thinking of promotional tactics and is an excellent way to be resourceful with the images an event photographer provides. 

 

3. Media Content 

 

From planning to packing to documentation and deliverables, your digital assets are a complete package. This could be a wonderful way to acquire media content and expand your digital footprint! For example, a social media post stating the success of the occasion could be one way to utilize the images and footage. 

Because there are so many images taken during event photography, this can make for multiple posts over time! Depending on the nature of each image, they can be utilized for a variety of reasons. With facial recognition services, attendees can immediately post to social media, creating FOMO for those who opted out. It also gives them an opportunity to share Real Time images with their loved ones, who may be wishing Mommy was home. 

4. Helps Validate Spending to Investors/Sponsors

 

Event sponsorship is when an organization provides financial assistance for an event. In exchange, they are given signage and other benefits for promotional advantages. By providing an event photographer and photography, the money spent by investors/sponsors feels justified by showcasing their efforts. Galleries can feature a "Thank you to our Sponsors" cover page, immediate deliverables to attendees phones can be framed in sponsor information, including links.

'Proof of purchase’ so to speak helps validate nest year's sponsor ask. A lot went into planning this event and a lot can come out! Not only do the companies and trade associations hosting the event utilize the event images, but the investors should also increase their ROI.

 

5. Now and Later

 

You've been given so many benefits in the now, but visual assets are the gift which keeps on giving. From retirements to memorial services, soliciting, receiving and storing that visual collateral is an asset on a variety of levels

6. Thank-You and Congratulatory Gifts 

 

Event galleries can be sent to sponsors as a thank-you for all of their time, dedication and donations. Using the photographs taken as appreciation can remind those who funded the occasion of its success. 

Was there an awards ceremony or a recognition of years served? For some, this is a once-in-a-lifetime celebration. Whether you have your photographer create a desktop piece or simply share the gallery, that gift will be a priceless one.

 

Event photography is an easy press opportunity for every company and individual involved in the event. PBMisty pays special attention to ensuring each detail is captured to be relived through imagery for years to come. If you’re interested in booking for your company’s next milestone - click here! Let your hard work be memorialized.

 

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  • Home
  • Corporate Photography & Videography
    • Professional Headshots
    • Corporate Events
    • Product Services
    • Branding
    • Real Time Photography
    • Video, too!
    • Commercial Photography
  • PhotoBooth Services
  • Meet The Team
  • Blogs